Need help with designing your website? I can create beautiful website designs based on your content, or redesign old websites to improve your conversions or achieve your business goals.
Are you an eCommerce store owner? I can help you design & build fully custom landing pages, product & collection pages. Please visit my agency website. We also help build new stores.
This was a fully custom website that I designed from scratch in Figma, and then built in Webflow. The aim was to have a friendly, yet professional vibe. The site is very fast—with a Google Pagespeed score of 99 for desktop and 92 for mobile.
A complete redesign of an existing Shopify store founded by award-winning skincare and conscious beauty expert, Amy Wall.
The emphasis was on storytelling, with pages introducing Amy and her vision, and then leading to two goals: helping customers learn more about the products, and introducing them to Amy’s in-person beauty services.
I wasn’t always a designer. In a previous chapter of my life I worked for large tech companies as a director of marketing - managing a marketing team of over 50 people.
In 2019, I quit my job, became a freelance designer and co-founded Alioned Agency. I wanted to help small businesses find their voice and establish a professional but friendly online presence. I love that my work really makes a difference for entrepreneurs and family-owned businesses.
All my design work passes through the lens of my experience as a marketer. I call it marketing design. It’s about analyzing the effectiveness of a design using objective marketing data - not just opinion.
eCommerce is a field where this is especially effective. I love that a thoughtful redesign can directly increase a store's revenue. Check out my article: Designing for Conversions.
I love good design, photography, wine, travel, sport, languages and books
I run Alioned Agency, together with my boyfriend, Eduard (a web developer). It’s just the two of us, and we help small Shopify stores with setup, customizations, redesigns, and ongoing support. To see everything we have to offer, please visit our website.
I am always open to discuss your project, improve your online presence or help with your UX/UI design challenges.
